Prime Day 2021 alternative sales from competitors


This article is part of CNN Underscored’s wall-to-wall coverage of Amazon Prime Day. To find all of our coverage, click here.

Amazon Prime Day is here, but even if you’re not an Amazon shopper, there are dozens of deals to shop from plenty of other retailers. Many of your favorites are offering steep discounts of their own to compete with Amazon’s big event.

Big retailers like Target, Walmart and Wayfair are joining in, as are smaller sites like Casper and Brooklinen, making it the perfect time to scoop up hot summer looks, fresh furniture for every room in the house, new tech and more.

To help you get started, take a look at our roundup of the biggest Prime Day deals not happening on Amazon below.

Walmart’s Deals for Days event runs June 20 through 23, and shoppers will find Black Friday-level deals in the electronics, home, toys, beauty and fashion departments.

iHome Nova Auto Empty Mopping Robot ($299, originally $599;

  • Make housework easier with the iHome Nova Auto Empty Mopping Robot, a highly rated device that can pair with Alexa and Google assistant.

Hisense 40-Inch Class FHD Roku Smart LED TV ($178, originally $228;

  • Relax at home with the Hisense 40-Inch Class FHD Roku Smart LED TV, featuring built-in Roku TV platform that puts more than 5,000 channels and 500,000 movies and TV episodes right in one spot.

HP 11.6-Inch Chromebook 4GB RAM ($159, originally $179;

  • Get to
Prime Day 2021 alternative sales from competitors Read More

The Best Target Deals To Be Had During Prime Day

Target just unleashed its biggest bout of summer deals right in step with Amazon. The bullseye retailer’s Prime Day alternative sale touches a packed selection of markdowns on big-name brands across home, tech, beauty, and fashion, that are set to simmer through tomorrow. We’re talking deals on everything from the mint green KitchenAid mixer you’ve been eyeing for your kitchen countertop to that flowy tiered dress you’ve been dreaming about flouncing around in. To get specific: shoppers can save up to 40% on outdoor furniture, rugs, and patio accessories; up to 35% off kitchen items; 30% off bedding, bath, rugs, and kids’ home stock; 20% off women’s swimsuits. This is just a small slice of everything on offer for 48 hours (and counting). More markdowns are being added as we type, so be sure to click back to shop our latest picks from Target’s Deals Days event that we’re lining up below.

Rating: 4.7 out of 5 stars and 30 reviews

This three-piece set includes an accent table and two armchairs with cushions, perfect for your small-space patio, balcony, or porch area. The light brown pairs amazingly with any color accent pillow and rug. versatile and effortless, the set is also all-weather and rust-resistant so it’ll last you through any season.

Reviewers say: “This set is perfect for a smaller balcony or patio area. It was SO easy to put together and the quality is impeccable!! 10/10 recommend.” — bslate, Target reviewer.

Rating: 4.7 out of 5 stars and 6,311

The Best Target Deals To Be Had During Prime Day Read More

Best Prime Day kitchen deals: Air fryers, blenders, grilling gear, an ice maker and more

This story is part of Amazon Prime Day 2021, CNET’s guide on everything you need to know and how to make sure you get the best deal.

With Amazon Prime Day only hours away, there are hot kitchen deals all over the internet, not just on Amazon. You can score big savings on a versatile Crux hybrid air-fryer and convection oven, a sharp set of J.A. Henckels kitchen knives or chic wine glasses. And that just scratches the surface — there are a whole lot more with deals on popular small appliances, kitchen gadgets, gizmos and even wine (literal wine) right now. 

We also got a preview of what’ll be on sale for Prime Day proper and it includes SodaStream Fizzi sparkling-water makers, Hestan ProBond collection cookware, Stasher reusable storage, Dash immersion hand blenders plus 40% off kitchen products from the retailer’s own AmazonBasics home and kitchen line. But the best Prime Day deals usually hit without much warning, so continue to check back in with us as we’ll be updating this multiple times per day.

And it’s not just Amazon — other retailers have announced counter-sales and those also include early discounts on kitchen essentials and cookware. We’re keeping a close watch on Walmart, Macy’s, Target, Williams Sonoma, Bed Bath & Beyond, Sur La Table and top-ticket items such as the Always Pan, Instant Pot and Opal nugget ice maker are set to drop big in the coming days. 

Some deals have already come and gone

Best Prime Day kitchen deals: Air fryers, blenders, grilling gear, an ice maker and more Read More

Is Amazon Prime Day the new Black Friday? Your guide to the don’t-miss sales

As soon as Amazon announced that Prime Day 2021 would be held June 21-22, other big retailers launched their own competing sales during the same time frame.

Walmart’s “Deals for Days” are June 20-23.

Bed Bath & Beyond’s “Beyond Big Savings Event” and buybuy Baby “Big Baby Savings Event” are June 20-22.

Wayfair’s June clearance sale is June 20-23.

Overstock kicked off its Fourth of July Blowout sale on June 15. It continues through July 5.

Target’s “Deal Days” are June 20-22.

This may be the time to do your Christmas shopping.

These sales are usually a good time to look for deals on TVs, electronics, toys, bedding and household goods as well as small appliances such as InstaPots, traditional and robot vacuums.

Here is what you need to know about each sale:


Amazon Prime Day is June 21-22 and is actually two days, 48 hours, of deals. Last year Prime Day was postponed to October so it has only been eight months between events.

You must be a Prime member to get the sale prices. Prime costs $119 a year or $12.99 a month. The membership includes perks such as free shipping on all orders. Some early deals have already launched including those on Amazon devices such as Echo.

Through Sunday, June 20, you can earn a $10 credit to spend on Prime Day by making a purchase of at least $10 from a small business that sells on Amazon.

You can spend that $10 and

Is Amazon Prime Day the new Black Friday? Your guide to the don’t-miss sales Read More